Don’t forget the problems you’ve already solved in your life —that you’re now solving for others with your brand, product or service.
My latest guest took that to the extreme by adding 75 pounds to his frame as a ripped personal trainer, so he could relate to his clients issues stemming from being out of shape —lack of confidence, self-trust and physical ailments.
Enter Drew Manning —a New York Times Bestselling author of Fit2Fat2Fit: The Unexpected Lessons from Gaining and Losing 75 lbs on Purpose, a expert in all things Keto and one of the biggest health and fitness personalities in the space.
Drew Manning has been featured on shows like Dr. Oz, Good Morning America, The View and many more. His experiment has since become a hit TV show, called Fit to Fat to Fit, airing on A&E and Lifetime. Drew also has a very successful podcast called The Fit2Fat2Fit Experience and over 1.7 Million downloads.
Ep. 184 | Gaining 75 Pounds On Purpose with Drew Manning
"Allow yourself to feel, but don't attach yourself to them." - Drew Manning
"I gained 75 pounds on purpose to better understand my clients." - Drew Manning
"Step into the shoes of your clients." - Drew Manning
"Adapting is the most important thing we can do as humans." - Drew Manning
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